Introduction
Björn Ulvaeus: “I Am Reminded of ABBA Every Single Day”
At 79, ABBA’s Björn Ulvaeus remains one of the most recognizable figures in pop music history. While decades have passed since the Swedish supergroup first conquered the world’s charts, Björn admits that his life is still deeply intertwined with the legacy of ABBA — so much so that he is reminded of it every single day.
Speaking from his home in Stockholm, the legendary songwriter reflects on a career that has spanned over half a century. “I can’t walk down the street without hearing our songs somewhere — in a café, a store, a taxi,” he says with a warm smile. “It’s part of my everyday life now, and I’m grateful for that.”
ABBA, formed in 1972, became a global sensation with hits like Dancing Queen, Mamma Mia, and Waterloo. The group’s catchy melodies and distinctive harmonies made them icons of the disco era, and their music continues to attract new generations of fans. Björn admits that while the band officially split in 1982, its presence in his life never truly faded.
“I see ABBA in so many forms — stage shows, tribute acts, films, and now hologram concerts,” he explains, referring to the groundbreaking ABBA Voyage production in London. “It’s amazing to witness how our music has adapted to new technologies and still resonates.”
Even outside of the public spotlight, reminders of his ABBA years are everywhere. Björn reveals that fans regularly send him letters, gifts, and personal stories about how ABBA’s music became the soundtrack to important moments in their lives. “It’s incredibly moving. You realize that the songs you wrote in a small studio in Sweden ended up touching people on the other side of the world,” he reflects.
Björn’s connection to ABBA also lives on through his work in preserving Sweden’s cultural heritage. As a co-founder of the ABBA Museum in Stockholm, he ensures that the band’s story — from humble beginnings to international superstardom — is told for generations to come. “The museum is more than just about ABBA,” he says. “It’s about creativity, friendship, and the power of music to unite people.”
Despite his age, Björn remains active in the music and entertainment industry. He is involved in songwriting projects, theater productions, and advocacy for artists’ rights. “I don’t see myself retiring completely,” he laughs. “Music is not just a job; it’s a way of life.”
When asked if he ever grows tired of being constantly associated with ABBA, Björn shakes his head. “Why would I? It was an extraordinary part of my life, and it continues to bring joy to millions. That’s something worth celebrating, not avoiding.”
For Björn Ulvaeus, ABBA is not just a memory — it’s a living, breathing part of his everyday reality. Whether through a fan’s heartfelt letter, a new generation discovering Mamma Mia, or simply hearing Fernando playing in a shop, the reminders are constant. And for him, that’s a beautiful thing.